NOW:53045:USA01489
http://widgets.journalinteractive.com/cache/JIResponseCacher.ashx?duration=5&url=http%3A%2F%2Fdata.wp.myweather.net%2FeWxII%2F%3Fdata%3D*USA01489
H 12° L 3°
Clear | 7MPH

The Big Backyard Celebrates First Anniversary

Oct. 29, 2009

The Big Backyard Celebrates its One-Year Anniversary

 

NEW BERLIN – A “dream business” for two young moms is celebrating its first birthday with a party for current and new customers Friday, Oct. 30 with a full day of fun events, starting at 9 a.m. The Big Backyard, 2857 S. 160th Street in the New Berlin Industrial Park, is a 10,000-square foot facility with an indoor playground where children, ages infant to 8, and their families can enjoy time together.

 

“We overcame two serious risk factors to celebrate our first birthday,” says co-owner Christine Jahn. Many small businesses aren’t successful in their first year and the deepening recession evident by October of last year increased the normal risk. “A year ago the economy was telling us to run the other way,” says Jahn.

 

However, Jahn and co-owner Cindy Lofy had already put a year of planning into their venture so they took the leap. They opened the doors of the leased New Berlin warehouse they had filled with age-appropriate play equipment, a snack bar and seating areas for watchful parents.

 

Today, The Big Backyard is a growing business, offering a reasonably priced indoor playground and birthday center for families in southeastern Wisconsin. In addition to becoming a popular birthday party site, the facility is a frequent destination for play groups, day care centers, grandparents and others. “We serve all those people who want to give children a chance to have playground fun when the Wisconsin weather isn’t cooperating,” says Jahn. (And, research they did before opening the business, showed Wisconsin didn’t offer an abundance of outdoor playground weather).

 

“The Big Backyard is not a daycare center, but is designed for parents and children to enjoy time together,” says Lofy. The play areas are set up so parents can keep their children in view while they enjoy a snack or visit with adult friends at bistro tables or in comfortable seating. “It’s a great place for parents to go with one child or a whole play group,” she adds.

 

The facility includes an enormous wooden play set with slides, tunnels, rock wall and clubhouse, a toddler play set for children three and under, a wooden playhouse, and infant “soft play” area, riding toys, balls of all sizes and a basketball hoop. In addition to the indoor play area, The Big Backyard offers classes and activities for children.

 

Costs are designed to be affordable, says Jahn, with unlimited open play time $7 for the first child and $6 for a second child. More frequent visitors can buy monthly passes or annual passes to bring the cost per visit down as low as $3. Infants under age one and adults are free.

 

 

“Customers ask us all the time if we are a franchise,” says Jahn. “We are proud to say no. Our business is the dream of two moms who worked really hard to make all their ideas into reality.”

 

Among the events that are part of the Oct. 30 celebration:

 

“Jester Fun” will perform a magic show as well as making balloon sculptures for children from 10:00 a.m. to 12:00 p.m, and will return from 6:30 – 7:30 p.m. for more balloon fun.

Free popsicles will be available all day and children can get a Big Backyard temporary tattoo. A special treat will be provided to everyone after playing.

 

For more information on The Big Backyard, go to www.thebigbackyardwi.com.

 

This site uses Facebook comments to make it easier for you to contribute. If you see a comment you would like to flag for spam or abuse, click the "x" in the upper right of it. By posting, you agree to our Terms of Use.

Suburban News Roundup

E-mail Newsletter

Your link to the biggest stories in the suburbs delivered Thursday mornings.


Enter your e-mail address above and click "Sign Up Now!" to begin receiving your e-mail newsletter
Get the Newsletter!

Login or Register to manage all your newsletter preferences.

Community Watch

» Construction starts on Brookfield Square expansion 02:02 PM

» Brookfield Square begins construction on expansion 12:32 PM

» Elmbrook promotes Pilgrim Park Middle School's Mike Sereno and Mark Peperkorn 2/25

» Elmbrook Parent Network to address appropriate social media use in panel discussion 2/24

» Elm Grove earns Storm Ready certification 2/23

» Elm Grove, business association aim to team up on more effective marketing of the community 2/23

» Elmbrook Humane Society updates its fundraiser 2/23

» Brookfield aldermen disagree with county's North Ave. plans 2/23

» Crews clear crash that closed I-94 exit ramp in Brookfield Updated:  2/21

» Wilson Center welcomes Barbara Morgan exhibit to Brookfield 2/20

» Former owners of Brookfield title company charged with fraud 2/19

» Town of Brookfield's The Corners project set for groundbreaking in the spring 2/19

» Elmbrook School District to host two celebrations for Chinese Year of the Ram 2/18

» Brookfield Boston Store to host spring fashion show 2/18

» Brookfield's Schellinger moves on in County Executive race 2/17

» Farrow, Schellinger advance in County Executive race 2/17

» Brookfield residents will have voice on Irgens' financial aid 2/17

» Brookfield council approves Elmbrook Estates subdivision featuring smaller lot sizes 2/17

» Brookfield may look at sunset clause for chicken ordinance 2/17

» Brookfield looks to remedy issue with tabling process 2/17

» 36 donate hair at St. Dominic's annual event 2/17

» Local students see their artwork showcased in new Milwaukee Art Museum Exhibit 2/16

» Town of Brookfield hosts free skate night 2/13

» Brookfield Academy middle school students win state Fall 2014 Stock Market Simulation 2/12

» First mosque in Waukesha County now open in Brookfield 2/12

View All Posts Got a tip? Welcome rss

Advertisement

Advertisement

Local Business Directory

CONNECT    

Most Popular